Polo Ralph Lauren
New York, NY

Stainless Steel Exterior Canopy and Interior Metal Railing, Fixtures & Trim

This flagship store on Madison Avenue launched the hugely successful Polo Sport brand for Ralph Lauren. Joseph Jaroff designed the stainless steel canopy system for the storefront, with thin metal bands and stretched navy fabric inspired by the taut arcs of sailboat construction. Inside the store, we provided architectural metal detailing throughout, including the polished stainless steel railings with a warm leather finish, the matching fireplace, decorative metal rails, and custom display fixtures, as well as integrated lighting, which gives a bright, bold look to the space.

For the past thirty-eight plus years, Jaroff Design, under the management of founder Joseph Jaroff, has led the design, fabrication, installation, and coordination of custom architectural metal and glass for the construction, architecture, interior design and art communities.

Joe received a BFA in Metalwork and Sculpture from RIT’s prestigious School for American Craft and studied Art History at Harvard University. During the time he was a student, Joe received several grants for public art projects including those from the National Endowment for the Arts and New York State Council for the Arts.

After graduating, Joe moved to New York City to pursue an art career, supplementing his income with architectural metal and glass design and fabrication work for contractors and commissioned projects. This early work led Joe to the realization that he could fill an unrecognized need within the building and arts community through blending his skill sets of designer, fabricator, coordinator and project orchestrator.

Jaroff Design has developed and realized design solutions for projects by architects such as Tony Chi, Herzog & De Meuron, Richard Gluckmann, Peter Marino, Toshiko Mori, Polshek Partnership Architects, Ennead Architects, S.O.M., Phillipe Stark, Adam Tihany, Annabelle Selldorf, Andrew Berman and The Rockwell Group among many others.

Fashion Clients include showrooms and flagship locations for Armani, Issey Miyake, Alexander McQueen, Ralph Lauren, Donna Karan, Stella McCartney, Barneys, Louis Vuitton, Van Cleef & Arpels, YSL and Chanel.

Fine dining clientele have seen JD work at Asiate, Le Cirque, The Sea Grill, 11 Madison Avenue, Bruno’s Wine Club, and the Hudson Hotel Bar. Cultural clients include Jazz at Lincoln Center, MOMA PS1, and New York City Center.